Tag: plan

What design means to me

Design Plan
3 December 2017

I have seen so many websites that won web design awards, but failed financially. I think that’s because they had NICE design, but not GOOD design. Let’s see what the difference is between real design and simple aesthetics.

Nice Design vs. Good Design

Nice Design Good Design
Visually appealing Easy to use
Visitors say: “Wow, looks amazing!” Helps visitors do what the website owner wants them to do
Uses contemporary, trendy colors, shapes, effects Uses best marketing and usability practices that are proven to be effective
It’s concept was thought out by the website owner and a graphic designer It’s concept is often planned together by the website owner, an online marketing expert, the graphic designer and an expert developer

You may ask: where is the real contrast between them? I can’t see why a Good Design couldn’t be Nice as well… And you are absolutely right.

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