Make them feel like they are already there: the art of website images (part 1)

Photographer with a camera

This article has 2 parts. In the first (current) part we’ll cover how to make / choose images for your travel website. In the second part we’ll walk you through the best practice how you should upload these pictures to your WordPress site.

If you are in the tourism business, it’s essential to have a good appearance. Just imagine why stewardesses and stewards are dressed in such an immaculate way on airplanes, why all employees of 5* hotels wear so clean and well-designed uniforms.

On travel websites – beside the site’s design – the pictures are the elements that represent this appearance. In this article we’ll learn how to make sure your imagery is of high quality on your website.

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7 ways outdated content can harm your business

Outdated electronic equipment

If the content on your website is old and no longer 100% valid, it can really hurt your reputation and credibility. In today’s community-based economy reputation is everything. If people want to travel somewhere, they will probably check the hotels and restaurants on TripAdvisor, Facebook or in Google reviews. They will try to book places at best-ranked providers and will try to avoid businesses with bad reviews.

In this article I’ll unfold 7 different aspects how outdated content on your website can harm your business.

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New portfolio plugin for WordPress: a-folio

We are proud to release our newest plugin to the public: a-folio. This WordPress plugin lets you to display your portfolio to your visitors in a responsive grid format.

The plugin can be really useful for development teams, event organizers, travel agencies, creative professionals, etc. Using it, they can show to the public what they can offer or what projects they had worked on in the past

As an example, you can have a look at this site’s Products page, where we already use the a-folio plugin.

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Why should a travel website use WordPress?

Have you ever tried to imagine what it would be like if your webmaster suddenly died? I know, it’s an unblushingly awful thing to think about someone’s death – especially if you are in good relationship with each other. But it can happen, even if the possibilities are very low.

How would it affect your business? Would you be able to find another expert quickly? Would you (or someone else in your team) be able to manage your website while you find the next affordable web magician?

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