If the content on your website is old and no longer 100% valid, it can really hurt your reputation and credibility. In today’s community-based economy reputation is everything. If people want to travel somewhere, they will probably check the hotels and restaurants on TripAdvisor, Facebook or in Google reviews. They will try to book places at best-ranked providers and will try to avoid businesses with bad reviews.
In this article I’ll unfold 7 different aspects how outdated content on your website can harm your business.